Viet Nam · ENTERTAINMENT - F&B
OTA Playhouse
Community Venue Strategy & Operational Development | Hoian
Project Brief
OTA Playhouse is Hội An’s largest indoor community space: a multipurpose creative venue bringing together events, billiards, a sports bar, and co-working facilities under one roof.
The ambition goes beyond a venue. It aims to create a cultural hub for both locals and international visitors, supporting artists, creatives, and community initiatives. The long-term vision includes hosting international music festivals and large-scale cultural events.
The project requires strategic leadership to transform this ambitious concept into a structured and operational venue. This includes aligning stakeholders, defining the project roadmap, and building the systems and operational framework needed to bring the space to life.
Role
Partner & Project Lead | 2025 - Present
Key Contributions
- •Strategic planning and priority setting for sustainable project development
- •Establishing project governance structures and stakeholder engagement
- •Development of strategic partnerships, including collaboration with a craft brewery operating within the venue
- •Cross-functional coordination across design, branding, marketing, and operations
- •Building operational systems and productivity workflows (Notion, Trello)
- •Recruitment, team development, and capacity building to support long-term growth
Impact
OTA Playhouse is being developed as one of Hội An’s most ambitious indoor community spaces, bringing together entertainment, culture, and co-working under one roof.
Through structured planning, stakeholder coordination, and operational systems, the project is steadily progressing toward becoming a cultural hub for both locals and international visitors, supporting artists, creatives, and community initiatives.
